The Age of “Paint & Primer in One Can” is Over
Over the last decade, the “Paint and Primer in one can” and “one coat color collection” marketing strategy has continued the tradition of regular “conventional” performance. Requiring multiple coats on both painted and unpainted walls, it retails for a lot and generates massive material and energy wastes that the re-use and recycle system cannot handle.
How do you then define quality? We believe – Control your Coats = Control your Costs!
We empower you through the most simplified, sustainable system. Whether you sell paint or use it, freedom from multiple coats and heavy carrying costs is hard to imagine when it’s all you’ve ever known, but it’s here. This is the ‘End Game’. Finally, paint customers everywhere can own the paint aisle again!

‘You can never paint less than one coat’ = Max Cost Savings!
LABOR
TIME
MATERIAL + TOOLS
The Apex of Painting
SELF-BUILD TECHNOLOGY™
At the manufacturing level, each gallon of EVOpaint™ is qualified for Self-Build Technology™. Our products work by ‘building’ onto themselves in real-time while you’re rolling, giving you the equivalent of multiple coats in one application. We achieve this through an exclusive treatment and sequencing of raw materials coupled with unconventional processing methods.
The result is freedom from multiple coats and heavy economic/environmental costs.


Drywall™
- Never a primer or 2nd coat over new drywall with Self-Build Technology™
- Replaces 3 gallons of any brand = Maximum Cost Savings!
- Durable interior paint – Made to Last!
- Green Quantified™: maximum life – cycle waste prevention
- Qualifies for LEED
- Low VOC
- Non-toxic, water-based paint
- Match any color with Freestyle™ color system – Tint your Technology™
- NOT a “Paint and Primer in one can”

Repaint™
- Never a primer or 2nd coat any color combination with Self-Build Technology™
- Replaces 2-3 gallons of any brand = Maximum Cost Savings!
- Durable interior paint – Made to Last!
- Green Quantified™: maximum life – cycle waste prevention
- Qualifies for LEED
- Low VOC
- Non-toxic, water-based paint
- Match any color with Freestyle™ color system – Tint your Technology™
- NOT a “Paint and Primer in one can”
EnviroChoice™ — The Sustainable System™
As an added bonus to maximum cost savings, we offer EnviroChoice™ ~ an exclusive control over tangible waste generation. Today’s re-use and recycle infrastructure, the second and third “R”, is costly because it’s consumer financed, dirty and relies on actual waste creation to be successful. This is reactionary and contradictory. EVOpaint™ prevents maximum life-cycle and carbon wastes at the source, relying on the first “R”- Reduce. This makes it the only sustainable system. The most ecofriendly paint is the one you use the least of and the longest lasting for its durability.

Raw Material Extraction

Transport & Embodied Carbon

Processing & Energy

Consumer Use

Paint, Tools & Container Wastes

“Everything should be made as simple as possible, but not simpler.”
“That’s been one of my mantras — focus and simplicity. Simple can be harder than complex; you have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.”
“Nothing is more powerful than an idea whose time has come.”
“Any sufficiently advanced technology is indistinguishable from magic.”
INDUSTRY PARTNERS WE TRUST
Let’s Work Together
CONSUMER OR RETAILER OF PAINT? WE WANT TO HEAR FROM YOU!
Company Contacts
EVOpaint™
Corporate Headquarters
- 888 470 1320 (toll free)
- 289 470 1320 (local)
- 289 470 1321 (fax)
- info@evopaints.com

2022 EVOpaint™ Global Paint System (GPS)
EVOpaint™ Media Archive
- SDS Sheet
- Tech Sheets
- Brochure
- The Paint Dealer Ads
- The Paint Dealer Interview
- The Paint Dealer Blurb
- Ideas Magazine/Strokes of Genius Spring Ideas
- Ideas Magazine/Instant Curb Appeal
- Sustainable Paint Indexing (Parts 1-4)
- APC Magazine September 2021
- APC Magazine August 2021 Product Showcase
- APC Magazine June 2021
- APC Magazine June 2021 Product Showcase
- Island Builder 2021
Industry Articles
- Race to the Top — Continued Consolidation in Architectural Coatings (Grace Matthews)
- North American Architectural Coatings: The End Game? (Grace Matthews)
- Transformational Thinking: Innovating for the Future (George Pilcher)
- The State of the U.S. Paint and Coatings Industry (George Pilcher)
- The State of the Paint and Coatings Industry (George Pilcher)