As an added bonus to maximum cost savings, we offer EnviroChoice™ ~ an exclusive control over tangible waste generation. Today’s re-use and recycle infrastructure, the second and third “R”, is costly because it’s consumer financed, dirty and relies on actual waste creation to be successful. This is reactionary and contradictory. EVOpaint™ prevents maximum life-cycle and carbon wastes at the source, relying on the first “R”- Reduce. This makes it the only sustainable system. The most ecofriendly paint is the one you use the least of and the longest lasting for its durability.